“Not only was it not our intention that GTA Online was permanent, but it’s important that it not be permanent.
“We do expect GTA Online‘s results to moderate because October will be three years since we released it,” Zelnick said.
Thanks to documents from a recent lawsuit against Take-Two, we now know that GTA Online has made more than $500 million from its microtransactions.
No one can doubt the ongoing success of Grand Theft Auto Online, the multiplayer component of Grand Theft Auto V, but even its publisher doesn’t expect to rely on the cash cow forever.