Netflix is reportedly considering introducing in-app purchases and in-app ads to its games in a bid to better monetise its games service.
Up until now, Netflix had proudly positioned itself alongside Apple Arcade as a games platform that shunned ads and in-app purchases.
It appears Netflix would only serve advertisements to ad-supported subscribers, but is also considering offering “sophisticated” games for additional cost on top of the subscription fee.
Netflix head of gaming Mike Verdu recently revealed the company has more than 10 games in development at its in-house studios, including a Squid Game game.