Facebook updates Instant Games platform with video ads and 'robust' dev tools

“Based on the results from these initial tests, we’ll begin to enable interstitial and rewarded video ads with additional developers over the coming weeks, as well as further optimize the ad platform.

Based on the results of those tests, the firm will slowly enable video ads for more closed beta developers, giving them a new way to monetise their titles.

The social media giant will begin testing interstitial and rewarded video ads with select game developers on iOS and Android.