Game publishers talk challenges of GTA 6 launch in new report: "We don't want to be anywhere near that"

A third senior executive – the European boss of an unnamed triple-A publisher – highlighted additional concerns, specifically around the “fall” launch window previously touted for GTA 6’s launch by Take-Two Interactive.

“We don’t want to launch just before or just after the game,” the executive explained.

“Rockstar games always suck a lot of money and, more importantly, time out of the market,” the executive told Dring.