Grand Theft Auto 6 Marketing Will Begin “Relatively Close” to its Release Window, Says Take-Two CEO

While Rockstar’s Grand Theft Auto 6 is out this Fall (barring any “slippage”), the wait for the next trailer continues to build.

Grand Theft Auto 6 is in development for Xbox Series X/S and PS5, with Zelnick believing it will lead to a “meaningful uptick” in console sales.

Considering the first debuted in December 2023, and all last year passed without any significant updates, the pressure is on to deliver.