GTA 6 trailer reportedly breaks record for YouTube views in 24 hours, blowing away competition

Only two such uploads garnered more views over the course of their first 24 hours online than the Grand Theft Auto 6 trailer, according to YouTube, and they’re both from South Korean boy band BTS. “Butter” and “Dynamite” were watched 108 million and 101 million times in their first days on YouTube, respectively.

At just 90 seconds long, the Grand Theft Auto 6 debut accrued over 90 million views after a single day.

Even the first trailer for Grand Theft Auto 5, perhaps the only game whose anticipation matched that of its sequel in recent history, has only 103 million views after over a decade.