According to a new report, Microsoft is looking at putting ads inside free-to-play Xbox games.
Microsoft itself experimented with ads in games like Madden and Burnout Paradise more than a decade ago, but players didn’t respond positively.
With AAA titles regularly costing $70, many of them with microtransactions, the addition of ads could be too much even for committed Xbox fans.
The report only cites free games as a target of the ads.
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