Phil Spencer ” Wouldn’t Take No For An Answer” When Creating Game Pass, Former Xbox exec Reveals

In a recent interview with The Wall Street Journal, former Xbox veteran Richard Irving talked about how head of Xbox Phil Spencer pushed hard against internal doubts at Microsoft when he was creating Xbox Game Pass.

With more than 25 million subscribers at the time of writing, Xbox Game Pass has grown out to be the biggest draw for Microsoft’s console ecosystem.

Irving talked about how the model didn’t look sustainable and worthy of generating profits, but Spencer’s team still pushed through anyway.