The “exclusive worldwide third-party provider” deal for livestreaming between YouTube and Activision Blizzard is reportedly worth $160 million (122m).
The Esports Observer reports the deal – which sees YouTube, not Twitch, host the live broadcasts of the inaugural Call of Duty League season, as well as Overwatch League’s 2020 season – included “significant incentive clauses for ad sales and viewership targets”.
It’s a massive deal for YouTube, which has been struggling to compete with streaming industry leaders Twitch and Mixer.
The details of the deal weren’t specified at the time, but by comparison, a similar deal Activision struck with Twitch in 2018 was thought to be worth around $90 million.
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