Hellblade: Senua’s Sacrifice developer Ninja Theory is marking World Mental Health Day by donating all proceeds from today’s sales of the game to mental health charity, Rethink.
Ninja Theory has put together a new game trailer for the occassion, but instead of featuring buzzwords and marketing jargon, this one spotlights messages sent in by Hellblade players keen to share their own mental health experiences.
Hellblade’s protagonist Senua, suffers from psychosis, and both critics and fans have praised the way the game delicately and intelligently represents the condition.
Rethink is a UK organization that supports and campaigns for those severely affected by mental illness.