South Korean video game company Krafton has acquired Thingsflow Inc, the interactive production company behind chat-based content platform Hellobot, for an undisclosed fee.
Krafton is the owner of popular battle royale shooter PlayerUnknown’s Battlegrounds, and consists of PUBG Studio, Bluehole Studio, Striking Distance Studios, RisingWings, and Dreamotion.
“Thingsflow is equipped with deep insights about content consumption trends that we can leverage to create new and innovative experiences for audiences globally,” said Krafton CEO, Changhan Kim.
The PUBG owner added that Thingsflow chief exec Suji Lee will continue to lead the company moving forward, while also overseeing the expansion of Between — a couple messaging service that was also recently acquired by Krafton.